Expert, Hands-on HubSpot Marketing Help for Early-Stage Startups

Your HubSpot Guy

Can Do A Lot for You

I'm very handy to have around.

I support marketing strategy, campaign planning & execution, and optimization across HubSpot. That includes marketing operations and reporting.

I'm a great fit if your company has a stack of ongoing campaign or marketing ops work that needs attention but doesn't quite warrant an FTE or agency fees.

You might also work with me on key initiatives or launches like updating your CRM to reflect a new sales process, or "blocking and tackling" like setting up HubSpot for a webinar campaign.

Augmenting Alignment

Enhance sales and marketing alignment with optimized CRM management, reporting, targeting, and communications.

Assimilate your ICPs and Personas through custom properties, Pipelines, and reports that add context to analysis.
Build Lead Scoring (aka HubSpot Score) that delivers on fit and intent.
Leverage workflows and Smart Content to deliver personalized experiences.
Instrument and analyze your RevOps program across Marketing, Sales, and Customer Success.
Remove friction in Sales processes with automated data entry and optimized SOPs for records management.

Drive Demand Generation

Capitalize on HubSpot's integrations, OOB marketing tools, unified data, and tracking to guide prospects into your pipeline.

Run multi-channel campaigns with unified tagging and reporting using HubSpot channel tools and Campaigns.
Use integrated signals from across your tools to enrich targeting, personalize, and capture more demand.
Setup proper conversion tracking and tagging for paid media and ad networks.
Measure across the customer journey and test attribution models to find the best framework.

1. Handyman

US $150/hour

Solve specific HubSpot problems or provide lite marketing support (e.g. monthly CRM cleanups, sending out a weekly newsletter).

Designed to help you knock things off your todo list or resolve a nagging question. Not meant for large or longer-term work. If you want help regularly, then look at the Helper option -->.

Good for:

Troubleshooting configuration problems
A final push on a campaign launch
Questions about HubSpot features
Talking through processes and workflows

2. Helper

Starting at US $1100/day

Someone to consistently help with parts of your marketing program. Could be for a week, month, or quarter.

Regular part-time support. I commit 1-3 days per week to you. Minimum of 1 day (8 hours) per week. I am online and on-task for you throughout the day(s).

Good for:

Temporary increases in work volume (e.g. your annual conference)
CRM and automation projects (data dictionaries, field merges, new lead management workflows)
Covering vacations & leaves
Audits (SEO, paid media, forms/data collection)
Weekly campaign management (paid media, organic social, email)

3. Homie

Ask Me

I am your ride or die guy. This is for when you need to own work with a lot of moving parts or drive something big.

I become an Embedded team member with deliverables and a timeline. Might be a company rebrand, instrumenting a new lead gen strategy, or GTM support.

Good for:

Multi-channel campaigns with a lot of interdependencies (complex targeting, multiple tests, partner collaborations, new properties, etc.)
Larger tech or strategy projects like integrating a new CS platform or rebuilding a large number of workflows around RevOps
Go-to-market or big pivots where you need to be everywhere and know that everything is handled