by Chris Boulanger | Jun 1, 2015 | Rants, Working Blog
Does Microsoft need to think more like Amazon? Today, I came across this piece in Harvard Business Review that compares Microsoft to Amazon. It points to MS as an example of the old, profit-centric approach to business while Amazon represents a new, ever-evolving...
by Chris Boulanger | Apr 19, 2015 | Marketing Ideas, Working Blog |
With it’s renegotiated Bing deal, Yahoo regains control over a substantial amount of ad inventory, and gives its own ad tech a chance to shine. Each Bing/Yahoo Deal is a Statement About Yahoo’s Capabilities Versus Bing The original Bing/Yahoo search deal...
by Chris Boulanger | Nov 28, 2014 | Marketing Ideas, Working Blog
Microsoft is making it’s products more widely available on other platforms and integrating with some up-and-comers out there. This is an exciting shift for Microsoft…one that CEO Satya Nadella has been talking about, but that most of us didn’t think...