Categories
Marketing Ideas Working Blog

Is Your SMB Part of Prospect’s Micro Moments

Why and How your small business marketing can seize the micro moments when mobile users are looking for answers and actions, not brands.

Categories
Marketing Ideas Rants Working Blog

Quick Note: AIG, African Internet Unicorn, Pulls 326M New Funding

Global investors, led by Goldman Sachs, closed a deal with African Internet Group (AIG) worth $326M. The funds will go toward expanding Jumia, AIG’s Nigeria-based ecommerce company.

Categories
Marketing Ideas

15 Best Blogs for Time-Starved SMB Marketers

15 great sites for SMB marketers to find their next big idea, fix performance issues and stay current.

Categories
Rants Working Blog

The Innovation Difference Between Microsoft & Amazon?

Does Microsoft need to think more like Amazon? Today, I came across this piece in Harvard Business Review that compares Microsoft to Amazon. It points to MS as an example of the old, profit-centric approach to business while Amazon represents a new, ever-evolving approach based on maximizing growth. They even give us a snazzy diagram […]

Categories
Working Blog

What Happens If Cyanogen Becomes a Bigger Player?

Cyanogen’s ambitions make sense, but another fork in Android won’t really change things for US customers. An Overview of Cyanogen If you’re not the type to talk about mobile OSs, or to risk your manufacturer warranty, then you probably haven’t heard about Cyanogen. For the last few years, they’ve made the CyanogenMod, a fork of […]

Categories
Marketing Ideas Working Blog

Microsoft is Opening Up

Microsoft is making it’s products more widely available on other platforms and integrating with some up-and-comers out there. This is an exciting shift for Microsoft…one that CEO Satya Nadella has been talking about, but that most of us didn’t think would really happen. Looking at Microsoft’s shift, we can see how much the online world […]