Tell Your Visitors to “Walk This Way”
Your website visitors need you to give them directions or they’ll get lost or leave. But first you need to make sure you know the right way to go.
15 Best Blogs for Time-Starved SMB Marketers
15 great sites for SMB marketers to find their next big idea, fix performance issues and stay current.
[Video] Reducing Internal Friction for Team Members
We spend a lot of time removing internal obstacles and friction points for customers, but we neglect making things easier for new team members and even new clients. This leads to wasted time and impacts morale. Here are some thoughts on making onboarding easier for...
Drilling Down on Content Engagement w/ Google Analytics
The Content Drilldown report in Google Analytics will show you how visitor attention is distributed — and often wasted — in site areas. It shows you engagement metrics along a navigation path starting from a page or directory. You start with the page or...