12 Questions That Will Give You a Great New Website
12 questions to ask yourself and the web development company to make sure you get what you need to succeed.
I Miss Him Already: Why The Most Interesting Man Campaign Was Awesome
A look at the elements that made Dos Equis “Most Interesting Man in the World” campaign so memorable and effective.
Quick Mobile Note: Get AMP Pages Setup
Be ready for Google’s next mobile-friendliness push in May. Get up to speed on Accelerated Mobile Pages and start thinking about implementation so you’re not caught flat-footed.
Why SMBs Should Take a Closer Look at Bing Ads
SMBs need to start looking at Bing if they want to keep the paid search traffic coming at a manageable cost. Bing Has a Lot Going for It Bing and Bing Ads (formerly AdCenter) used to be the platforms of last resort if you were looking for search traffic growth. But...
Quick Note: AIG, African Internet Unicorn, Pulls 326M New Funding
Global investors, led by Goldman Sachs, closed a deal with African Internet Group (AIG) worth $326M. The funds will go toward expanding Jumia, AIG’s Nigeria-based ecommerce company.
Extracting Keywords from Deep in the SERPs
A flexible, conversion-oriented & data-driven plan for getting more organic keywords into traffic and conversion generating positions.